About Storefront Notes
An independent ecommerce knowledge library: practical guides for people who run, or want to run, an online store.
Storefront Notes publishes plain, practical guides on the parts of ecommerce that store owners actually wrestle with: Shopify settings, email flows, conversion rates, product launches, pricing, dropshipping, Amazon selling, copywriting and the tools that tie it together.
This site is not connected to any person or business previously associated with this domain.
Who writes the guides
Articles are written and maintained by the Storefront Notes Editorial Team. We do not publish under personal bylines, we do not sell courses or agency services, and you will not find client case studies, testimonials or income claims here.
How we write
- Answer first. Every guide opens with a short answer, then explains the detail.
- Checked against the source. Where a fact depends on a platform (a Shopify fee, a Mailchimp limit, an Amazon policy) we check the official help pages and link to them. Platforms change often, so we date every guide and tell you where to confirm.
- No invented numbers. We do not make up statistics, benchmarks or success stories. When a number is a rule of thumb, we say so.
- No affiliate links. We are not paid to recommend apps or platforms. Product names belong to their owners, and we are not affiliated with Shopify, Amazon, Klaviyo, Mailchimp, Meta, Google, Wix or X Corp.
The hubs
- Start your online business: models, platforms, side hustles and first steps.
- Grow your ecommerce store: email, ads, conversion, retention and pricing.
- How-to's: step-by-step walkthroughs for everyday tools.
- How to sell your business: valuation and exit preparation.
- Deep-dive guides: long comparisons and strategy pieces.
Corrections
If something is out of date or wrong, email contact@sullytyler.com with the page address and, ideally, a link to the official source. We fix confirmed errors and update the date on the guide.