How-to's · Shopify · 3 min read
How Do I Import Reviews Into My Shopify Store?
Short answer
Shopify doesn't have a native review importer since its own Product Reviews app was discontinued. Install a review app such as Judge.me, Loox, Yotpo or Okendo, export your existing reviews as a CSV, map them to your products by handle or SKU using the app's template, and import. Only import genuine reviews from real customers.
Reviews are one of the strongest trust signals on a product page. If you're moving platforms, switching review apps or consolidating stores, you don't want to start from zero. Most Shopify review apps let you import existing reviews in bulk.
First, a note on Shopify's own reviews
Shopify used to offer a free Product Reviews app. It has been discontinued, and Shopify pointed merchants to third-party apps. Separately, customers who buy from you can leave ratings in the Shop app, and Shopify lets supported review apps sync their reviews to Shop. So in practice, importing reviews means importing them into a review app.
Step 1: Choose a review app
Popular options include Judge.me, Loox, Yotpo, Okendo, Stamped and Reviews.io. They differ on photo reviews, pricing, design and integrations with email tools like Klaviyo. All the major ones support CSV import. If you're comparing apps generally, see our roundup of Shopify apps worth installing.
Step 2: Export your existing reviews
Where your reviews live determines how you get them out:
- Another review app: Most have an export button that produces a CSV.
- WooCommerce, BigCommerce, Magento: Export from the platform or use a migration plugin.
- A spreadsheet you've kept: Format it to match your new app's template.
Step 3: Format the CSV
Download the import template from your new app. Typical columns:
| Column | Notes |
|---|---|
| product_handle or product_id | Matches the review to the right product. Handles are the URL slug of the product. |
| rating | 1-5 |
| title | Optional |
| body | The review text |
| reviewer_name | As it should display |
| reviewer_email | Often required, not shown publicly |
| review_date | Keeps the original date |
| picture_urls | Optional photo links |
| verified | Whether it was a verified purchase |
Product handles are the most common snag. If you changed URLs during a migration, update the handles in the CSV. You can export your Shopify products (Products > Export) to get the current handles.
Step 4: Import
In your review app, find Import reviews (sometimes under Settings or Reviews > Import). Upload the CSV, check the column mapping and run it. Large files may take a while.
After importing, spot-check a few products. Make sure dates, names and ratings look right and that reviews landed on the correct product.
Step 5: Add the review widgets to your theme
Imported reviews don't show until the app's widgets are on your pages. In Online Store > Themes > Customize, add the app blocks:
- Star rating near the product title
- Full review section lower on the product page
- Star ratings on collection grids (optional)
What you shouldn't import
Be honest here. It protects you legally and with customers.
- Don't import reviews for a different product than the one you sell.
- Don't present supplier or marketplace reviews as your store's reviews without clear labeling. Consumer protection rules in the US (FTC) and elsewhere target fake and misleading reviews.
- Don't write or buy reviews. Ever.
Moving between review apps
Switching review apps is common as stores grow. Export from the old app first, import into the new one, check widgets display correctly, then uninstall the old app so it stops adding code to your theme.
Building new reviews after import
Imports give you a starting point. Ongoing reviews come from asking. Set up an automated review request email around 7-14 days after delivery, make it easy to leave a photo, and reply to reviews, including negative ones. Our guide on how to get more reviews for your Shopify store covers the full process, and product page optimization tips shows where reviews should sit for maximum impact.
Frequently asked questions
What happened to the Shopify Product Reviews app?
Shopify discontinued its free Product Reviews app, and merchants were asked to move to third-party review apps. Customers can still leave reviews in the Shop app.
Can I import Amazon or AliExpress reviews?
Some apps offer this, but be careful. Marketplace terms may restrict copying reviews, and supplier reviews for a generic product aren't reviews of your store. Label imported reviews honestly.
Will imported reviews show star ratings in Google?
Review apps usually add structured data so Google can show stars, but Google decides whether to display them.
Sources and further reading
Platform features, prices and policies change. Check the official help pages linked above before you act on a detail that matters to your store.