Grow your ecommerce store · Shopify · 2 min read
9 Best Bundle Apps for Shopify to Raise Order Value
Short answer
Start with Shopify's free Shopify Bundles app for fixed bundles and multipacks. For mix-and-match boxes, volume discounts and frequently-bought-together offers, popular apps include Fast Bundle, Bundler, Kaching Bundles, Rebuy, Frequently Bought Together by Code Black Belt, Wide Bundles, Simple Bundles and Zoorix.
Bundles are one of the simplest ways to increase average order value. Instead of persuading new visitors, you encourage existing buyers to add a little more. App features and prices change, so treat this list as a starting point and check current details in the Shopify App Store.
Types of bundles
- Fixed bundle: a set of products sold together (shampoo + conditioner).
- Multipack: several of the same item (3 pairs of socks).
- Mix and match: customer picks items to fill a box.
- Volume discount: buy 2, save 10%; buy 3, save 15%.
- Frequently bought together: suggested add-ons on product or cart pages.
Nine options
- Shopify Bundles (free, by Shopify). Fixed bundles and multipacks with component inventory tracking.
- Fast Bundle. Fixed, mix-and-match and volume bundles with flexible display options.
- Bundler. Long-standing bundle app with fixed and mix-and-match bundles.
- Kaching Bundles. Popular for quantity breaks and "buy more, save more" on product pages.
- Rebuy. Personalised upsells and cross-sells across the store, for larger stores.
- Frequently Bought Together (Code Black Belt). Amazon-style recommendations.
- Wide Bundles. Quantity and offer blocks on product pages.
- Simple Bundles & Kits. Bundles with inventory syncing, suited to stores that need accurate stock.
- Zoorix. Bundles and cross-sells in one app.
Pricing tips
| Bundle type | Typical approach |
|---|---|
| Starter kit | Small discount; emphasise convenience |
| Multipack | Clear per-unit savings |
| Mix and match | Tiered savings as the box fills |
| Gift set | Price for perceived value and packaging |
Always calculate margin after discount, shipping and fees.
Presentation
- Name bundles around outcomes ("Morning Routine Set").
- Show the savings clearly.
- Use one photo of the bundle together.
- Put bundles on product pages, not only in a separate collection.
Inventory and fulfilment considerations
Bundles affect stock and fulfilment, so check how each app handles:
- Component inventory: does selling a bundle reduce stock of each item inside it? Shopify Bundles tracks components; some apps create a separate bundle product.
- Fulfilment and 3PLs: your warehouse needs to see the individual items to pick them. Confirm the bundle passes component SKUs to your fulfilment app.
- Returns: decide whether partial returns are allowed and how refunds are calculated.
- Reporting: can you see bundle sales separately from single-item sales?
Bundle ideas by store type
| Store | Bundle ideas |
|---|---|
| Coffee | Sampler of three origins; brewer + beans starter kit |
| Skincare | Morning and evening routine sets |
| Apparel | Three-pack basics; outfit sets |
| Pet | New puppy kit; monthly treat box |
| Stationery | Planner + pens + stickers |
| Kitchen | Knife + board + sharpener set |
Testing bundles
Start with one or two bundles built around your best-seller, show them on that product's page, and compare average order value for a few weeks. If attach rate is low, try a clearer saving, a better name or a different complementary product.
Check performance
Watch average order value and bundle attach rate in Shopify reports. If a bundle rarely sells, try different products or a clearer benefit.
Related: the best Shopify upsell apps, cross-selling strategies and good-better-best pricing.
Frequently asked questions
Does Shopify have a built-in bundle feature?
Yes. Shopify offers the free Shopify Bundles app, which creates fixed bundles and multipacks with inventory tracked at the component level.
Are bundles better than discounts?
Bundles can raise average order value while protecting margins, because the discount is tied to buying more. They also help move slower products alongside best-sellers.
How should I price a bundle?
Usually below the sum of the individual prices, enough to feel worthwhile. Check margin after product cost, shipping and fees.
Sources and further reading
Platform features, prices and policies change. Check the official help pages linked above before you act on a detail that matters to your store.